Alicia Monroe-Gaines

Alicia Monroe-Gaines is a New York-based advertising professional with over 16 years of experience across account management, brand storytelling, and consumer insight research. She began her career at a boutique Manhattan agency and has since led campaigns for Fortune 500 clients in finance, fashion, and consumer goods. Alicia is recognized for her expertise in multicultural marketing and has developed campaigns reaching millions of diverse consumers nationwide. She holds a master's degree in Integrated Marketing Communications from Columbia University and serves on the advisory board of a New York-based marketing professional organization. Her commentary appears regularly in trade media and consumer behavior journals.